I’ve been heartened to see some movement on the part of businesses to embrace sustainability practices for long-term planning and greening their business beyond mere greenwashing, and likewise by environmental groups to frame discussions in the context that makes sense to consumers. Sadly, this seems to have also renewed a somewhat malicious, cut-of-my-nose-to-spite-my-face response from people about factoring environmental concerns in cost decisions.

I think we wait until it’s too late because we actually want our Government to either limit us or try to salvage the pieces. In keeping with the tragedy of the commons, it means it’s not us that is giving up on an opportunity by limiting use/intake when others take advantage. Plus, we can complain about the restrictive government being at fault.

My daughter is now old enough to sit through The Lorax. She doesn’t understand any of it, but it’s a beautiful illustration of this issue. Plus, reading it is fun.